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Summer 2013

Preview of the new collection, out in April.
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Professor p & Dj akilles - Pro&ak for president

New single out from the upcoming EP, this is a sick tune with some of the most respected rappers from sweden is in the music video!
Read more
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New team rider: Vasya Lukyanenko

Vasya is a 20 year old street rider from Ukraine with crazy bike control and the first international rider on the team. We are stoked to have him on board. Vasya's welcome video will drop in about 2 weeks!
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Lucid Brand, now on facebook!

All Day tee – Now available at the Webshop!

Recent News

Latest NewsLUCID BRAND

augusti 29, 20111 year ago

Sweetcamp in Östersund

Axel and Jacob are now home after the bmx show Sweetcamp in Östersund. Axel took a hard slam straight to the head, but are under the circumstances okey.
augusti 7, 20111 year ago

Anton Thelander - 3rd in Alfta Slopestyle

Swedens biggest Slopestyle contest is over and our young shredder Anton Thelander finished 3rd. We want to congratulate him on yet another good result. Watch out for Anton in the future, he is a name to remember, hopefully it won't take to long before we have a web edit with him. Also don't forget to checkout the Lucid online store tomorrow, it's 50% off on everything!
augusti 4, 20111 year ago

Summer Sale!

You heard right, 50% off on everything at the web shop, starts Monday 8th! Don't miss out!
juni 25, 20111 year ago

Lucid Snap Backs

A preview of our first Lucid snap backs, made in downtown Los Angeles by Quintin. These will be available later this summer. First out, red/white! Quintinco.com
maj 22, 20111 year ago

Session

Nice showoff witch Daniel Dhers & Martin Söderström in "Björns Trädgård", Stockholm today, great session in Uppsala afterwards. Photo of Axel Parke, thanks Oscar!
maj 12, 20112 years ago

Weekend Sale!

20% off on all "Logo-Tees" between Friday and Sunday. Don't miss out!
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